How to Effectively Use Social Media

Chris talks about the impact of Hurricane Sandy on social media. What makes social media important in times of emergency and how can social media help people stay connected to a breaking story? And how to effectively use social media during a storm?

Using examples in the Outer Banks area Chris looks at how social media covered Hurricane Sandy in the area and nationally, as well as looking at tips on what NOT to do and how to create a successful social media campaign during emergency events in your area. Chris offers tips and advice on what a business can do to increase it’s audience on social media during storms or other times of emergency.

Click here for the non-flash version!

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